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Career & College Options

Growing Career Fields in the Arts

Many career opportunities are available to students with an arts education. Here are some that you may wish to consider:

Video Producer: The fast-paced, creative video industry includes not only the kind of work with a camera and an edit suite that leads to nightly sitcoms and newscasts, but also video productions for sales, marketing, advertising, education, and the music industries. New editing techniques and inventive video graphics keep the art of video production fresh and ever changing. Graduates are prepared to begin their careers with entry-level positions in television broadcasting, film, and private video production in entry-level positions such as camera operator, production assistant, editor, master control operator, and floor director. With experience, graduates may advance to positions such as senior production specialist, AVID editor, and senior producer.

Graphic Designers: College graduates who know graphics help with corporate identity programs, brochures, product packaging, advertisements, video graphics, computer imagery, signs, exhibits, interactive Web, and multimedia. Graphic designers must know how to communicate effectively with consumers visually and combine principles of page design, color, typography, symbology, graphic and photographic imagery, and illustration in creative, innovative ways to inform, motivate, sell, educate or entertain.

Some of today's most dynamic industries are based on graphic design. The fields of advertising, publishing, television and graphic design offer great opportunities for trained visual communicators, especially designers and artists. Advertising agencies, design studios, digital production studios, publishing houses, and corporate communications departments in entry-level positions such as graphic designer, graphic artist, associate art director, or production coordinator are all potential paths. Many entrepreneurial graduates enter the market as freelance designers or open their own design studios.

Fashion & Retail Management: Having an eye for good fashion and a good products is landing jobs for graduates in the fashion industry. Fashion & Retail Management is the business that sets the trends and moves the world's fashion and merchandise from the designer's mind to the showroom and department store floors and into the hands of consumers. This fast-paced industry requires talented, creative professionals who have a strong business sense and an eye for style. The fashion and retail industry demands people who have knowledge and training in marketing and design. Graduates of these types of programs are prepared to seek entry-level positions such as sales manager, department store manager, associate buyer, buyer, display manager, online sales manager, stylist, special events coordinator and visual merchandiser.

Media Arts & Animation: Video gamers are learning that sitting at home for hours playing video games can move them into a career of ever-changing and fun. The entertainment industry has expanded jobs in animation and 3D design concepts. Without a creative vision, the computer is just another tool. And without animation technology, our imaginations can never soar to new worlds and new possibilities. Computer animators work in 3-D, creating their characters with the subtleties and realistic motion of everyday life. This profession is a powerful and artful blend of creative vision and technology. Entry-level positions include 2-D Animator, 3-D Animator, 3-D Modeler, Illustrator, Assistant Animator, Graphic Designer, or Production Artist.

Interactive Media/Multimedia: Today's society wants everything fast and even faster. Interactive media is an exciting new field of integrated electronic communications that is becoming an essential part of the business, education and entertainment industries. The advent of multimedia has established a regeneration of energy in business that has led to the creation of employment opportunities, which require an individual who can combine sound, graphic arts, text and video/film to enhance the dissemination of information.

Those who opt for careers in digital media production land jobs like, Entry-level job titles include Multimedia Content Manager, Editor, Production Assistant, Camera Operator, Audio Technician, Media Compression Specialist, Interactive Video Producer, Motion Graphics Artist, Authoring and Design Specialist, Sound Designer, Streaming Server Specialist, and Video Network Administrator.

Article provided by Tiffany Young, PR Coordinator, Art Institute of Washington.

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